Finally Ratan Tata has a reason to smile. In a first for any Indian brand, one of the country's oldest conglomerates, Tata Group has entered the top 50 global brands league, according to the latest 'Global 500' list by Brand Finance. Clearly, the Indian brand story seems to be heading north and the report also suggests that it is the first time in many years that nine Indian brands are featured on the list, adding $46.6 billion to the global intangible value.
Tata Group, with a brand value of $15.08 billion (versus $11.2 billion last year) stands tall in the top 50 global league. It has been a household brand for decades now and with some major global acquisitions has grabbed international headlines in recent years.
Globally, Google was crowned the king of brands as it grabbed the number one position with a brand value of $44.29 billion. Google, ranked number two last year, dethroned Wal-Mart, which slipped from the pole position to settle at third spot.
Microsoft saw an appreciation from fifth to second spot. While IBM maintained its position at number four, Vodafone notched up two rankings from last year's seventh spot to enter the elite top five club. Coca-Cola dropped out of the top 10 for the first time and had a hard landing at 16th spot from last year's princely third position.
The other Indian brands include Reliance Industries, State Bank of India, ICICI Bank, BPCL, Infosys, Bharti Airtel and Wipro. Surprisingly RIL slipped to 133 from 108 with a brand value of $6.99 billion. Only Tata, State Bank of India and Infosys have bettered their rankings over those of last year to feature at positions 50, 171, and 378, respectively.
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